PIRATEx met our high-quality standards without question. The challenges we faced during our first virtual trade show were easily solved. We highly enjoyed the cooperation and can fully recommend PIRATEx.
Martina Chao
Marketing Manager
GEA Group
Description & Goal
Realization of a live-stream studio production for GEA as exhibitors of the Chillventa eSpecial 2020. The studio was setup in the GEA showroom in Berlin. The aim was to give GEA a professional appearance at the Chillventa online conference and thus create a lasting impression.
Technical Setup
3 professional cameras, 8 Arri light panels and severall tower LEDs for optimal light-conditions, a large control room with high-end quality hardware, and a mobile Wifi including back-up connection.
Platform & Formats
The GEA live studio was streamed right into talque, the platform on which the Chillventa conference took place. GEA used the studio for hosting discussion tables, keynotes as well as press conferences.
Key Learning
Live studio productions are the future of online exhibitions. It allows for a very personal and authentic atmosphere to present oneself. The higher the quality of the setup and technical equipment the better for the exhibitor’s appearance within the event. Nevertheless, the processes and technology need to be further improved.
Ultimate Demo Day 2020 powered by UNTERNEHMERTUM Munich